I'm telling you, "they" Master Bait ALL over the world. Look, we have a special Master Bait shop. The sign on the door advises all who are interested to enter through the "front door". I'm not sure if that's a code for something, or not.....
By #358797 at 12,Jul,16 22:02
There is a brand of fish lures called Master Bait. I saw em at Walmart... I laughed for like an hour afterwards. Maybe he plays with those.
The guy said that he was "master baiting".
Google can't help with explaining his degree of skill as an angler.